Archive for the ‘The Loft’ Category

Help me Fight the Frump: Saying goodbye to my sweatpants!

August 3, 2010

For the last 5 years now, since my oldest daughter has been born, I’ve adopted a new dress code to go along with my new role as a Stay at Home Mom. It is certainly practical, this sweatpants-and-jeans wardrobe of mine, but words like chic, cute, and put-together don’t often describe the way I am dressed on a daily basis.


Now that Sarah and I are doing more with our blogs and with our consulting business, it is becoming more necessary for me to have a few go-to “work outfits” to supplement my flip-flops and t-shirts. In addition, I am attending an industry conference in NYC this week, BlogHer, and I want to put my best foot forward. Thankfully, our good friend and resident fashion contributor, Melissa from Girlymama coordinated a night out at the Paoli Ann Taylor Loft store so we could shop their awesome selection without the kids running around by our sides.


I found lots of great pieces at The Loft, but I think that my favorite find was this adorable Maxi dress paired with this moss green cardigan. And, the best part, was that I scored the dress for $29.99! And, while we are talking about great cardigans, I also picked up this one in Iron Grey. I think it will work with so many different looks!


The one piece that I was surprised about was this Tango Red ruffle tank. I was sort of on the fence about this purchase, but figured I could always bring it home and try it out and return it if needed. I decided to throw it on with a pair of jeans last Saturday night for a date with my husband, and got the BEST reaction from him. It’s definitely a keeper now!


And, because GirlyMama is so awesome, she also found some great companies and products to share with us in our event gift bags like these Kendra Scott Dangle Earrings, this adorable black Hannah Clutch (it isn’t even available to the public yet), a $25 gift card to ShopatHome.com, and the Kymaro Rechargable Hair Straightener (won’t this be nice for rainy day events in NYC)!


I want to thank Melissa for helping me get a good foundation started for an update chic wardrobe, but how do I maintain it and add to it? Where do you shop when you are looking for affordable, high-quality and chic clothing and accessories? Help this struggling Mama out!


Disclosure: I received a $20 Gift Card to The Loft as well as a 20% off coupon code, as well as the products listed (and a few others) in a gift bag. I was not paid for this post and, as always, all opinions expressed are mine.